Marketing & Communications

We’ve got the strategy you need to reach the right audience.

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Content Marketing

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Marketing Strategy

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Social Media Marketing

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Google Ads

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Email Marketing

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Content Marketing

Whether your business is B2C, B2B, or non-profit, you need content to convey your expertise, products, and services to the world. KDD identifies what is relevant and marketable to your target audience, and then creates a strategy to increase your brand awareness and generate traffic.

Types of marketing content KDD can create for your brand:

  • Social Media Content
  • Website Copy
  • Email Campaigns
  • Case Studies
  • Blog Posts
  • Infographics & Assets
  • Newsletters
  • eBooks & White Papers
  • Press Releases
 

Marketing Strategy

The growth of your business hinges on the effectiveness of your marketing strategy, but when was the last time you updated your marketing plan? Is your current marketing strategy delivering the results you desire? Whether you need help writing a marketing plan from scratch, or it just needs some tweaking, the KDD team can tailor a custom marketing strategy for the unique needs of your business.

 

 

Social Media Marketing (SMM)

KDD builds visually impactful and strategic content plans to ensure you are engaging with your ideal customers. We can help you create content that speaks directly to your target audience, helping you raise brand awareness, expand your reach, and increase engagement.

With social media advertising, you can reach the right audiences in an efficient, highly targeted way. KDD offers social media advertising services across multiple platforms including Facebook, Instagram, Twitter, and LinkedIn. 

Our social media marketing services include:

  • Social media strategy
  • Auditing current social media accounts and creating new ones
  • Developing content recommendations for posting
  • Posting on a regular basis to multiple channels
  • Monitoring and flagging follower engagements and comments
  • Developing and executing ads strategy
  • Content calendar creation and management
  • Expanding reach and followers
  • Analytics assessment
  • Influencer marketing campaigns
  • Content creation
  • Social media advertising
  • and more!

 

Google Ads

Google is the most powerful search engine in the U.S. With Google Ads, your brand can be placed directly in front of the right customers when they are searching for services or products like yours online. KDD tackles keyphrase research analysis and the competitive environment to make smarter decisions to reach your desired audiences. Our team explores multiple channels and new opportunities to maximize your spending based on your business goals.

Google Ads include a variety of different advertising campaign types, including:

  • Paid Search Ads
  • Display Ads
  • Shopping Ads
  • Video Ads
  • Performance Max Campaigns

 

 

Email Marketing

You can keep your target market engaged and informed with direct communication through optimized emails. Email marketing is a proven and effective tool to reach your audience, grow your brand, and promote your products and services. KDD creates strategic email campaigns and funnels that help your brand build and maintain relationships with customers, while also driving traffic to your website, social media channels, and other digital platforms.

From design, creation, list building, automation, and delivery, KDD harmoniously blends email with your other marketing efforts.

 

 

Who We Work With

Though our marketing & communications agency is based in the beautiful Hudson Valley, NY, our clients don’t have to be.

KDD Marketing works with businesses across New York, New Jersey, Connecticut, and beyond — including national and international brands.

We work with many different industries, including:

  • Health Care & Wellness
  • Education
  • Real Estate
  • Hospitality & Tourism
  • Food & Beverage
  • Nonprofits
  • Professional Services
  • Authors & Speakers
  • Retail & E-Commerce
  • And more!