Branding Archives - KDD Marketing

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Branding

The Secret to Attracting the Right Customers

You’ve done it! You’ve created the most amazing business offering. The question is: how do you attract the right customers to buy it?

Branding

Brand Voice: Steps to Finding the Sweet Spot

Your brand voice is at work every time your business shares a message. The question is: how do you find it?

Branding

Katy Dwyer Design Rebrands as KDD Marketing

A pioneering Hudson Valley-based marketing agency proudly announces a significant milestone by unveiling its new name: KDD Marketing.

Branding

Rebrand vs. Rename: Which is right for your business?

Considering a change to your business name? Maybe that's what's in order, or maybe not... Read on...

Branding

What’s in a brand guideline?

In order for a brand to be successful, it must commit to it’s brand guideline. Commitment breeds trust. Trust breeds brand love. Brand love equals business success. But what is a brand guideline, and what’s in it that makes it such an important document?

Branding

3 Tips on Brand Consistency

Brand love comes from a place of trust and emotional connection between customers and your brand. Without brand consistency, you will confuse, and ultimately lose, your customers. Don’t fall into that trap, follow these tips!