A well-known hospitality destination came to KDD with an outdated visual identity and a fragmented brand experience. Guests and visitors were confused about how its on-site offerings—lodging, dining, retail, and spa—were connected. KDD led a full marketing refresh, beginning with a custom website redesign that clearly defined each business under the brand. With a modernized visual approach to advertising across the board and revamped digital advertising strategies for each entity, they have seen a significantly higher ROI. We collaborate with The Emerson team to produce email, social media, and website content. With a cohesive strategy and refreshed creative, this destination now connects more effectively with its audience and has realized stronger results from its marketing efforts.
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